Burger King reports strong sales growth

Burger King reports strong sales growth

Burger King, a United Stated based fast food restaurant chain has shown positive results in the first quarter. The sales growth was 6.9 percent in the U.S. and Canada. The main contributors to its best performance in the last decades are a stronger economy, premium menu items and value promotions. The Restaurant Brands International Inc. informed the press about these outcomes recently. The Burger King’s sales are increasing along with its sister brands.

The company focuses to grow rapidly in its US market and looks like it is delivering according to its goal. The sales growth was 8.9 percent in the U.S. and globally the figure was 4.6 percent, as per the data for the latest quarter. Tim Hortons’, Burger King’s sub-brand also registered the overall same-store growth of 5.3 percent.

CEO Daniel Schwartz from Restaurant Brands International informed that Tim Hortons and Burger King have witnessed a sharp growth and all stakeholders have been benefited from the strategies implemented by the management. These implementations will fuel the growth in near future and become the foundation of strong business in a current fiscal year.  Last year, Burger King and Tim Hortons merged together under single parents company through $11 billion deal. For the first time, both are reporting their earning together. The company has become third largest restaurant chain globally after the giants in the sectors like McDonald’s Corp. and Yum! Brands Inc.  But all is not good in the Burger King’s camp. The company registered the loss of $8.1 million due to costs of the acquisition last year.

 

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